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Exploring Life & Business with Emily McGraw of Emily Anne Esthetics

Today we’d like to introduce you to Emily McGraw.

Hi Emily, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I began my Esthetics Business in 2016 only a few short months after moving from Louisiana to Virginia. While building up my clientele I worked multiple jobs to make ends meet. Two years after opening my business I was able to go full time and drop the other part time work I picked up. In 2019 I expanded and hired my first staff member. At the end of 2020 I had 3 other service providers who worked alongside me. The business quickly out grew the space I originally expanded to. In 2022 I expanded to a 3000 sq ft MedSpa. I employ 8 other wonderful women and we offer a variety of Medical Aesthetics services. From Injectables, Laser Resurfacing, Relaxing Hydrafacials and Permanent Makeup. Emily Anne Esthetics is truly a one stop shop for all things Esthetics and Medical Aesthetics!

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I believe with any business there will be challenges. After expanding in 2019 I experienced the pandemic and how that effected the business. Having to pivot through that was monumental in many lessons I learned along the way over the last 10 years. Ultimately, being flexible and being open to pivoting when the business and economy requires you to.

We’ve been impressed with Emily Anne Esthetics, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Emily Anne Esthetics is a one stop shop for all things Medical Aesthetics in Virginia Beach, VA. We offer many Aesthetic services! Laser Hair Removal, Tattoo removal, Injectables, Permanent Makeup, Relaxing Facials, Chemical Peels, Body Waxing, Microneedling, Body Contouring, etc. I believe what sets us apart from many in our area is we truly are experts at our craft with every staff member specializing in their area of expertise within the Medical Aesthetics field. Another topic that comes to mind that many of our patients and clients have told us in the past as to why they love coming to us is that there is not a sterile medical feel to the office. My goal for clients when they walk in is that they feel at home and are comfortable while coming in for their treatments. Like you’re going to your best friends house to have a girls night!

In terms of your work and the industry, what are some of the changes you are expecting to see over the next five to ten years?
The Medical Aesthetics field has grown significantly over the last decade since I’ve been in business. I even read a report the other day that there are more MedSpas than McDonalds now. Which is wild to think about. I’m thankful that in my area my business was one of the first to market in Hampton Roads to establish the clientele we currently have and continue to grow with. There is definitely a shift in preventing aging now vs correcting later in life. Which is amazing! We have always spoken to our clients about preventing aging and im excited to see that “trend” becoming more popular now.

Contact Info:

A padded treatment table sits beneath a circular overhead light in a dim room with cabinets and supplies.

A person lies with white electrode pads on their face near a round device.

A reclining person receives a facial treatment as a practitioner holds a handheld device near their face.

A bright retail space with shelves of products, a central display table, sofas, chairs, and large windows.

A person in a black outfit holds two awards at an indoor event.

Black circular logo with the word “ESTHETICS” and a large cursive letter on a white background.

A gloved hand holds a tool near a person’s face during a procedure.

A person lies on their side while gloved hands use a small instrument near their ear.

A gloved hand uses a tattoo machine on a person's wrist while they lie on a padded surface.

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