Today we’d like to introduce you to Tiara Holloway.
Hi Tiara, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
MEET INTERIOR DESIGNER, TIARA HOLLOWAY
INTERIOR DESIGNER. VISIONARY. LEADER.
Tiara Holloway is a Richmond-based interior designer known for creating spaces that feel deeply personal, stylish, and full of life. As the founder of Vivacious Interior by Tiara, she blends sophistication with soul designing homes that reflect her clients’ stories, passions, and purpose.
With over a decade of experience, Tiara has built a design style that’s equal parts modern elegance and approachable warmth. Every room she creates balances color, comfort, and character; proof that luxury can be lived in, not just looked at.
In addition to creating elevated spaces for her clientele, Tiara is also the President of the RVA Design Group, Tiara, along with her board members, leads a thriving community of interior designers, stagers and creative professionals. Her mission is to help other creatives grow, connect, and thrive in an industry that can often feel isolating. Through mentorship, collaboration, and local partnerships, she continues to strengthen Richmond’s design community one project at a time.
Her passion for interiors is deeply rooted in family and legacy. Inspired by her late father’s love of craftsmanship and classic style, Tiara brings that same sense of pride and purpose to every design she touches.
Whether she’s transforming a client’s forever home or mentoring the next generation of designers, Tiara’s approach is always the same—intentional, inviting, and undeniably vivacious.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Of course not. Orders are delivered not on time. Furniture comes damaged or down the road countertops have a defect and can’t find the same countertops again. Or the flooring a client has had only 1 year has been discontinued and you need one box.
Great, so let’s talk business. Can you tell our readers more about what you do and what you think sets you apart from others?
Who She Is
Tiara Holloway (also known professionally as Tiara Holloway-Wilkerson) is a Richmond, Virginia-based interior designer, founder, and creative leader known for crafting spaces that feel stylish, personal, and full of life. She blends modern elegance with approachable warmth in residential and commercial design.
🏡 Vivacious Interior By Tiara
Tiara is the Founder and CEO of Vivacious Interior By Tiara LLC, an interior design company that focuses on transforming spaces with intention and personality. Her work includes full-service interior design such as space planning, color and furniture selection, custom built-ins, and stylistic enhancements that make interiors both beautiful and functional.
According to client and project listings, Vivacious Interior By Tiara’s projects span multiple categories, including living rooms, kitchens, bedrooms, custom closets, and décor consultations — with a focus on creating environments that reflect the owner’s personal story and lifestyle.
🎨 Design Style & Philosophy
Style: Combines sophistication and livability — spaces that are elegant yet meant to be lived in.
Influences: Draws on Richmond’s architectural and cultural heritage; childhood experiences and memories influence her creative sensibility.
She describes her aesthetic in part as polished and “Black sophisticated,” a signature she credits to her late father’s classic style and craftsmanship values.
🛠 Career & Background
Tiara’s journey into interior design wasn’t linear; she originally studied computer networking and worked in web design before transitioning into interiors, driven by a passion for decorating her own spaces.
Her design business formally began after an influential experience at the Design Camp at High Point Market, a major design industry event, which inspired her to pursue interior design professionally.
She is self-taught and has grown her expertise over more than a decade through real-world experience and client projects.
🤝 Community Leadership & Mentorship
Tiara is also the President and Founder of the RVA Design Group, a community and professional network she started to support interior designers, stagers, organizers, contractors, and creatives. The group aims to foster growth, collaboration, and mentorship in an industry that can feel isolating — especially for emerging designers.
📣 Recognition & Media
She’s been featured in local media and design interviews, highlighted for her distinctive style and entrepreneurial journey. Tiara has spoken about topics ranging from business boundaries to creative community building and has participated in local design discussions and podcasts.
Who else deserves credit in your story?
My other designer brothers and sisters who have mentor me, listen to me, cry with me and just held me accountable for who I am. I also thank my parents so much because as a kid I was painting in the house and putting up wallpaper and they never stopped me!
Contact Info:
- Website: https://vivaciousinteriorbytiara.com/
- Instagram: https://www.instagram.com/vivaciousinteriorbytiarallc/?hl=en
- Facebook: https://www.facebook.com/VivaciousInterior/
- Youtube: https://www.youtube.com/@VivaciousInterior
- Yelp: https://www.pinterest.com/VivaciousInteriorByTiara/
- Other: https://rvadesigngroup.com/welcome
